Last updated: March 6, 2026
NEW BUILDING CORPORATION LLC (“Company”, “we”, “us”, “our”) operates mobile applications for iOS and watchOS and related services (collectively, the “Service”). This Privacy Policy explains how we collect, use, disclose, and otherwise process information when you use the Service.
Important notice. By accessing or using the Service, you acknowledge that you have read and understood this Privacy Policy.
This Privacy Policy applies to our consumer (B2C) mobile applications and the website https://www.newbuildingcorporation.com/. We may publish multiple apps (for example, apps that analyze photos/videos to identify items such as insects, recipes, collectible cards, or nutrition/calories, as well as widgets). The exact features and permissions can vary by app, and iOS will present permission prompts (e.g., Camera, Photos, Tracking, Notifications) at the time you use those features.
If you have questions about privacy, or want to exercise your rights, contact us:
Some apps may allow or require sign-in using Sign in with Apple and/or Google. We process the minimal information necessary to authenticate you (e.g., identifiers/tokens). Some apps may not maintain a traditional profile account, and you may be able to use certain features without signing in.
If you grant permission via App Tracking Transparency (ATT), we may access Apple’s advertising identifier (IDFA) to measure the effectiveness of marketing campaigns and attribute installs/subscriptions (e.g., to understand which campaigns led to conversions). If you do not allow tracking, we do not use IDFA for these purposes.
We use information to:
When you use AI features, we process your submitted media (photos/images and, where applicable, videos) to generate the requested output. A typical workflow may include:
No model training. We do not use your media or prompts to train our own models, and we do not maintain a long-term “prompt history” as a product feature. Third-party providers may process and retain data according to their own terms and policies.
Do not submit sensitive information. Please do not upload confidential, sensitive, or personal information you are not comfortable sharing with third-party processors.
We disclose information to service providers that help us operate the Service, such as:
No sale of personal information. We do not sell personal information.
We may also disclose information if required to comply with law, to protect rights and safety, or in connection with a corporate transaction (e.g., merger, acquisition, or sale of assets), subject to applicable law.
The Service is available worldwide. Our service providers may process information in different countries, and your information may be transferred to and processed outside your country of residence.
We retain information for as long as reasonably necessary to provide the Service and fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. Media submitted for AI analysis and related data may be retained by third-party providers according to their policies.
We use reasonable technical and organizational measures designed to protect information. However, no method of transmission or storage is completely secure.
Depending on your location and applicable law, you may have rights to request access, correction, deletion, or portability of certain information, or to object to or restrict certain processing. To submit a request, email contact@newbuildingcorporation.com. We may need additional information to verify your request.
Some apps may not maintain a traditional user account. Where we cannot reasonably link data to you (for example, if we only have aggregated analytics), we may be unable to fulfill certain requests with respect to that data.
The Service is not intended for children, and we do not knowingly collect personal information from children.
We may update this Privacy Policy from time to time. We will post the updated version on our website and update the “Last updated” date above.